As of July 1, 2009, this program moved to the new Faculty of Liberal Arts & Professional Studies (LA&PS). Please go to the current LA&PS programs page for the most up-to-date information on this program.

Description:

Reliable data and research are critical to the effective management of businesses and organizations. Solid data helps business teams gather and interpret information that is used to determine organizational priorities and strategies. Atkinson’s Business Research stream within the Specializaed Honours BAS degree program is ideal preparation for individuals interested in a career or further studies in market research and analysis. In addition to building a solid foundation in general business and management practices, the program will provide you with specialized knowledge in survey design, data collection and interpretation, and quantitative measure, as well as market and decision analysis. You will take courses in marketing, research, critical decision-making and the design of information systems utilizing in-class lectures, case studies and computer simulations. Graduates of the program will be qualified to pursue a variety of interesting careers in the private and public sectors.

Why Choose Our Program?

Gain a solid foundation in general business and management practice with specialized knowledge in a number of areas. Prepare for a rewarding career in both public and private sectors.

Fast Fact:

You can complement your degree with a number of professional certificates from York, including certificates in Human Resources Management, Logistics and Accounting.

Careers:

Market Analyst, Research Director, Business Planner/Consultant, Strategic Planner, Database Coordinator.

Calendar Information (contains course descriptions, program requirements, university policies, and academic regulations)

Study Plan(s) (lists degree and certificate program-specific requirements and courses)

Related Atkinson Program(s):

Certificate, Logistics